Mumbai, April 2025 : Reliance Animation, a division of
Reliance Entertainment, has officially acquired the character IP rights to
develop, design, and produce an animated series based on the life and legacy of
football icon Diego Maradona. The project will be created for OTT and
television platforms, bringing the larger-than-life journey of one of the
world’s greatest athletes to global audiences in a fresh, engaging format.
The groundbreaking agreement, paves the way for
Reliance Animation to develop a compelling scripted series that will chronicle
Maradona’s extraordinary journey from humble beginnings to global stardom. The
project, currently in development, promises to offer audiences an intimate,
inspiring, and thrilling portrayal of one of football’s most iconic figures.
The series will feature major milestones in Maradona’s career, personal
challenges, and the cultural impact he has made both on and off the
field.
The character rights have been secured in association
with SATTVICA SA (the Argentina-based rights holder of Maradona’s IP) and
mediated through Bridge Marketing Group Inc. This marks another bold move by
Reliance Animation in expanding its portfolio of high-profile biographical
projects, reinforcing its commitment to producing stories that inspire,
entertain, and resonate with audiences worldwide.
Speaking on the announcement, Shibasish Sarkar,
CEO, Reliance Entertainment, said,
“We are thrilled to bring the extraordinary
story of Diego Maradona to a new generation through animation. His journey of
resilience, passion, and achievement transcends sports, and we believe it will
inspire audiences worldwide.”
Tejonidhi Bhandare,
CEO, Reliance Animation, added,
“This collaboration marks a landmark moment
for Reliance Animation. Our team is committed to capturing the spirit,
struggles, and triumphs of Maradona’s life in a way that resonates with viewers
across ages and cultures.”
Rita Maradona,
representing SATTVICA SA, expressed her enthusiasm, stating,
“We, Diego’s sisters, are very happy and proud
of this new project with such a prestigious company as Reliance, with which we
will seek to reach the children’s audience and for all the children of the
world to know our brother.”
Samuel Nieto, CEO of
Bridge Marketing Group Inc., global licensing agent of the Diego Maradona
brand, said on behalf of Bridge,
“This partnership with Reliance Animation will help
extend the legacy of the great Diego Maradona in the mind of future generations
of young athletes around the world. It is going to be a beautiful story
told through the magic of animation.”
The project is currently in the development stage,
with further announcements regarding the creative team, platforms, and launch
timelines to follow.
About Reliance Animation Studios Private Limited
Reliance Animation is a key player in the
entertainment sector of Reliance Group, headquartered in Mumbai, India. The
studio is involved in various industry sectors, including production, digital
platforms, gaming, and music, contributing significantly to the animation and
entertainment landscape in the region.
