Mumbai,
29^th December 2025 : IDFC FIRST Bank announces the debut of Gaj:
(pronounced Gajah in Sanskrit) Credit Card a premium,
invitation-only metal credit card engineered for the Bank’s discerning
high-net-worth individuals (HNI). Gaj: Credit Card represents the
pinnacle of Ashva- Mayura- Gaj: trilogy, the Bank’s curated series of premium
metal credit cards.

Our
Philosophy: In Sanskrit, Gaj: the Elephant signifies
majesty, wisdom, stability, and sovereign power. In ancient Indian thought, the
Gaj was the bearer of majesty of the land, the protector of empires, and the
symbol of measured strength; never impulsive, never excessive. A majesty’s
greatness was often judged not by the crown they wore, but by the Gaj they
rode.

Our
Design: The Gaj: Credit Card transcends generic
global aesthetics. The “crafted on metal”, signature twin-elephant motif is an
artisanal masterpiece designed to be a silent ambassador of Indian excellence
on the global stage.

Availability:
Gaj: Credit Card is an invitation-only offering for select IDFC FIRST Bank
Private Banking customers with established relationship depth. The card carries
a joining and annual fee of ₹12,500 + GST. The card comes with 12,500
invitation Rewards Points of 1RP=Rs.1 redeemable on travel bookings via the
IDFC FIRST Bank app effectively offsetting the joining fee. The annual fee is
also waived on ₹10 lakh of annual spends. Beyond this, GAJ offers an
inspirational metal card design, zero foreign exchange mark-up, a simple 1:1
rewards structure, and a set of premium travel and lifestyle privileges
designed to complement an already strong proposition.

The
Gaj: Benchmark:

●                   
The 1:1 Reward Standard:
1 Reward Point = ₹1 for flights and hotels, eliminates complex math by offering
the most direct value-back in the super-premium category.

●                   
​The Global Traveler’s Core: 0% Forex
Markup and Interest-Free Global ATM cash access, there is no longer a need to
carry foreign currency notes and travel cards.

●              
Full Travel Protection:  A dedicated ₹50,000 Trip Cancellation Cover,
the card is built for the “Global Indian” who demands a
zero-compromise travel experience.

●              
​Hyper-Accelerated Rewards: Exclusive
access to 50X rewards on hotels and 25X on flights via the IDFC FIRST
ecosystem, delivering a value-back of up to 33.33%.

●              
Seamless transit:
with complimentary international and domestic lounges including one for the
Guest.

●                   
For more features, refer to Annexed Table of
Benefits

Shirish
Bhandari, Head – Credit Cards, FASTag & Loyalty, IDFC FIRST Bank,
said: “Gaj: Credit Card reflects our deep respect for Indian heritage and
its achievers. We designed this card to be complete in every respect- combining
feature depth with an inspirational Indian design. As the pinnacle of our
Ashva- Mayura- Gaj: trilogy, it honours the wisdom and strength of the modern
Indian achiever.”

Details
of the product are as below:

Table
of Benefits Gaj: Credit Card, Experience Greatness

About
the Bank

1.      
Vision: To build a world-class Bank in India,
founded with principles of Ethical, Digital, and Social Good  Banking.

2.      
Scale: IDFC FIRST Bank is one of India’s
fast-growing private banks, building its UI, UX, and tech stack like a fintech.
As of September 30, 2025, the Bank serves 35 million customers, with a customer
business of Rs. 5,35,673 crore ($60.4b) comprising customer deposits of
₹2,69,094 crores ($30.3b) and loans & advances of ₹2,66,579 crores
($30.0b). Customer deposits grew 23.4% YoY and loans 19.7% YoY. We reach over
60,000 cities, towns, and villages, operate through 1,041 branches.

3.      
Scope: We are a universal Bank offering
complete range of services, including Retail, MSME, Rural, Startups, Corporate
Banking, Cash Management, Credit Cards, Wealth Management, Deposits, Government
Banking, Working Capital, Trade Finance, and Treasury solutions.

4.      
Ethical Banking:  We are committed to doing right even when
customers are not watching. We have simplified descriptions, calculations, and
legal jargon to avoid confusing customers.

5.      
Digital Banking: The Bank’s modern technology
stack delivers high-quality services across all channels like mobile, branch,
internet banking, call centers and relationship managers. Built on
cloud-native, API led, microservices architecture, supported with data,
analytics, AI, and fine aesthetics, we strive to deliver fintech-grade
experiences on banking platform.

6.      
Social Good: We work for society. We have
impacted over 40 million lives including 3.6 million women entrepreneurs. We
have financed over 7.5 million lifestyle improvement loans (for laptops,
washing machines, refrigerators etc. that enhance the quality of life of middle
class), 2.5 lakh electric 2W and 3W vehicles, 2.7 lakh water, sanitation, and
hygiene loans, 2 million livelihood (cattle) loans, and 300,000+ SMEs. On
deposits, we provide access of premium investment research, which is usually
reserved for the wealthy, even to those holding balances as low as ₹5,000. Our
ESG scores are high and improving.

7.      
Customer Friendly Banking: We make banking
easy by having a customer first approach. We have waived fees on 36 essential
savings account services which are commonly charged in the market, the first
and only bank in India to do so. We create “pull” products that customers
actively seek out.

8.      
Governance: We adhere to regulatory guidelines
in letter and spirit and actively work with regulators to make things better.
We take pride in maintaining highest levels of corporate governance.

9.      
Shareholders: We are building a
well-diversified universal banking portfolio designed to deliver consistent ROE
of 16%+.

10.  
Employees: IDFC FIRST Bank is designed to be a
happy place to work, with cutting-edge roles, meaningful growth opportunities,
and a culture of meritocracy. Compensation is healthy, efforts are recognized,
and employees experience the pride and excitement of creating a world-class
Bank in India.