Indian Startup Traker Challenges High-Commission Ride Apps With Flat 10% Model for Mobility & Hyperlocal Logistics

For many drivers across India’s cities, the issue isn’t demand — it’s
predictability. Commissions fluctuate, deductions accumulate, and take-home
earnings often feel uncertain. Traker was built to challenge that structure



Founded by Pradeep Khandekar, Traker is a mobility and local logistics
platform operating on a flat 10 percent   
commission, not a limited-period incentive, but a consistent 10 percent across
passenger rides and local transport services



Unlike conventional ride-hailing platforms that operate on variable
commission structures, incentive-linked payouts, and dynamic deductions, Traker
follows a fixed and transparent 10 percent commission model. The company also
operates through city-level franchise partners, ensuring local accountability,
faster support, and stronger on-ground relationships with drivers. This
localized approach allows Traker to remain closely aligned with regional market
realities rather than operating through a centralized, one-size-fits-all
system.



The response has been swift. Since launch, Traker has onboarded more
than 10,000 vehicles, including bikes, auto-rickshaws, taxis, and tempos. The
platform is currently active across Mumbai, Indore, Hyderabad, and Nagpur, with
operations expanding steadily on the ground.



Traker serves both passenger mobility and short-distance logistics,
supporting daily commuters as well as local deliveries for shops and small
businesses. By maintaining a flat commission structure, the company aims to
improve driver earnings per trip while offering customers more stable and
transparent pricing.

“There’s nothing complicated about what we’re building,” says
Khandekar. “Drivers want clarity before they begin their day. Customers want
fares that make sense. Transparency shouldn’t be a premium feature — it should
be standard.”



The platform’s technology is intentionally simple. Customers book
through a dedicated mobile app, while drivers use a separate app to manage
trips and track real-time earnings. At the city level, franchise partners
oversee onboarding, local support, and daily operations — allowing Traker to
remain closely aligned with regional market needs.



Rather than expanding aggressively nationwide, Traker is focusing on
strengthening operations within existing cities before entering new markets.
The next phase of growth will target Tier 2 and Tier 3 cities, where demand for
affordable mobility and hyperlocal logistics continues to grow, and where high
commission structures have had a greater impact on driver income.



In a sector often defined by shifting incentives and pricing
complexity, Traker is positioning itself around consistency — a flat
commission, localized operations, and disciplined expansion. Its belief is
simple: fairness at scale is still possible

 

       
Contact: Sejal Malviya

       
Email: marketing@traker.live

       
Mobile: 9967237765