Mumbai,
29th April 2026 : What if your life insurance actually helped
you stay healthy and grew your money while doing it?
Most
of us only think about protection or health coverage when something goes wrong.
By then, it is often too late to plan. Tata AIA Life Insurance is changing that
with Shubh Health Criti, A first of its kind unit-linked life insurance plan
that lets you build a dedicated health fund over time. It earns market-linked
returns, covers 60+ critical illnesses, and allows tax-free withdrawals for
treatment so when you need it most, the money is already there. More
information is available at www.tataaia.com.
A
fund, not just a policy
Shubh
Health Criti reimagines what life insurance and protection can look like.
Instead of a traditional payout triggered by diagnosis, this plan lets
policyholders accumulate a health fund that earns market-linked returns and can
be drawn upon, tax-free, for critical illness treatment, procedures, or
associated costs. The plan covers 60+ critical illnesses, locks in premiums for
30 years, and includes a premium waiver in the event of death or disability, so
the fund keeps growing even when life doesn’t go as planned. Customers can
explore coverage flexibility, eligibility conditions and wellness programme
details at www.tataaia.com.
Built
for prevention, not just protection
What
sets Shubh Health Criti apart is its integration with Health Buddy, Tata AIA’s
wellness ecosystem. From cancer screenings and routine health assessments to
personalised health tracking, the platform is designed to keep you ahead of
risk not just respond to it.
Research
consistently shows that early detection of conditions like cancer, cardiac
disease, and stroke dramatically improves outcomes. Health Buddy turns that
insight into action.
“Health
planning has always been reactive- a safety net for when things go wrong. Shubh
Health Criti flips that equation. It’s a fund you build, a future you plan for
and a wellness ecosystem that keeps you healthier along the way,” said Jeelani
Basha Chief Business Officer, Partnership Distribution and Group
Business, Tata AIA Life Insurance
Key
Features at a Glance
●
60+ Critical Illnesses covered
●
30-Year Premium Guarantee – no surprises, ever
●
Market-Linked Health Fund – grows with your
investments
●
Dual Life OPD Cover – outpatient coverage for
you and your family
●
Premium Waiver on death or disability
●
Terminal Illness with Term Booster
●
Accidental Total & Permanent Disability
Benefit and Accidental Death Benefit Coverage
●
Tax-Free Withdrawals from your health fund
●
Return of Health buddy premiums
●
Entry Age (age on last birthday): 18/65 years
Learn more
To know more about Tata AIA Shubh Health Criti and its Criti Care
benefits, please visit www.tataaia.com.
Tata
AIA Shubh Health Criti solution comprises Tata AIA Health SIP, Tata AIA Health
Buddy and Tata AIA Comprehensive Protection Rider. Market linked returns are
subject to investment risks. Please read the sales brochure carefully before
concluding a sale.
Tata
AIA Shubh Health Criti Solution comprises of Tata AIA Health SIP, a
Non-Participating, Unit Linked, Individual Health insurance Plan
(UIN:110L184V01)
Tata AIA Health Buddy A Non-linked, Non-participating, Individual Health
product (UIN: 110N183V01)
Tata AIA Comprehensive Protection Rider, A Non-Linked, Non-Participating,
Individual Health Rider (UIN:110B033V04).
DISCLAIMERS
●
Tata AIA Health SIP and Tata AIA Health Buddy
is also available individually for sale. For more details, please refer to TATA
AIA Health SIP and TATA AIA Health Buddy brochure.
●
Market-linked returns are subject to market
risks and terms & conditions of the product. The assumed rate of returns or
illustrated amount may not be guaranteed and depends on market fluctuations.
●
On survival to the end of the policy term, the
Total Fund Value including Top-Up Premium Fund Value valued at applicable NAV
on the date of Maturity will be paid along with Return of Total Health Buddy
Premiums paid, if opted (excluding loading for modal premiums) towards the
respective Benefit Option, less any claim amount already paid out under the
respective Option.
●
Past performance is not indicative of future
performance. Returns are calculated on an absolute basis for a period of less
than (or equal to) a year, with reinvestment of dividends (if any).
●
Return of balance premiums for Health Buddy
product. For more information, please refer to the heath buddy brochure
●
The fund
is managed by Tata AIA Life Insurance Company Ltd. (hereinafter the “Company”).
Tata AIA Life Insurance Company Limited is only the name of the Insurance
Company & Tata AIA Health SIP is only the name of the Unit Linked Life Insurance
contract and does not in any way indicate the quality of the contract, its
future prospects or returns.
About
Tata AIA Life
Tata
AIA Life Insurance Company Limited (Tata AIA) is a joint venture Company formed
by Tata Sons Pvt. Ltd. and AIA Group Ltd. (AIA). Tata AIA Life `combines Tata’s
pre-eminent leadership position in India and AIA’s presence as the largest,
independent listed pan-Asian life insurance group in the world, spanning 18
markets in the Asia Pacific region.
Tata
AIA reported a total Premium Income of INR 31,484 crore for FY25, up 23% from
FY24. The Company continues to rank among the Top 3 Private Insurers in
Individual Weighted New Business Premium (IWNBP) with an IWNBP income of INR
8,511 crore. The Company also achieved industry-leading Persistency performance
(based on premiums), ranking #1 in four out of five cohorts. For more
information on Tata AIA Life’s product portfolio and retirement solutions,
please visit www.tataaia.com.
About
the Tata Group
Founded
by Jamsetji Tata in 1868, the Tata group is a global enterprise, headquartered
in India, comprising 30 companies across ten verticals.
The
group operates in more than 100 countries across six continents, with a mission
‘To improve the quality of life of the communities we serve globally, through
long-term stakeholder value creation based on Leadership with Trust’.
In
2023-24, the revenue of Tata companies, taken together, was more than $165
billion. These companies collectively employ over 1 million people.
Each
Tata company or enterprise operates independently under the guidance and
supervision of its own board of directors. There are 26 publicly listed Tata
enterprises with a combined market capitalisation of more than $365 billion as
on March 31, 2024.
About
AIA
AIA
Group Limited and its subsidiaries (collectively “AIA” or the “Group”) comprise
the largest independent publicly listed pan-Asian life insurance group. It has
a presence in 18 markets – wholly-owned branches and subsidiaries in Mainland
China, Hong Kong SAR(1), Thailand, Singapore, Malaysia, Australia,
Cambodia, Indonesia, Myanmar, New Zealand, the Philippines, South Korea, Sri
Lanka, Taiwan (China), Vietnam, Brunei and Macau SAR(2), and a 49
per cent joint venture in India. In addition, AIA has a 24.99 per cent
shareholding in China Post Life Insurance Co., Ltd.
The
business that is now AIA was first established in Shanghai more than a century
ago in 1919. It is a market leader in Asia (ex-Japan) based on life insurance
premiums and holds leading positions across the majority of its markets. It had
total assets of US$345 billion as of 31 December 2025.
AIA
meets the long-term savings and protection needs of individuals by offering a
range of products and services including life insurance, accident and health
insurance and savings plans. The Group also provides employee benefits, credit
life and pension services to corporate clients. Through an extensive network of
agents, partners and employees across Asia, AIA serves the holders of more than
44 million individual policies and over 16 million participating members of
group insurance schemes.
AIA
Group Limited is listed on the Main Board of The Stock Exchange of Hong Kong
Limited under the stock codes “1299” for HKD counter and “81299” for RMB
counter with American Depositary Receipts (Level 1) traded on the
over-the-counter market under the ticker symbol “AAGIY”.
Notes:
(1) Hong Kong SAR refers to the Hong Kong Special Administrative
Region.
(2) Macau SAR refers to the Macau Special Administrative Region.
For
more information, please contact:
●
Niladri Bhattacharya – Vice President, Head –
Corporate Communications and social media (Niladri.Bhattacharya@tataaia.com) +91 9830230283
●
Sailee Nayak – Senior Account Director
(Sailee.nayak@adfactorspr.com)
+91 9930167115
